I have been building my photography business for a few years now. I thought I would like to shoot pretty weddings, for people who are in love, that want images with feeling and an artistic style. Special pictures for special people. What I have encountered, about 30 percent of the time, what looks to be like a rude email. “What are your rates? I am on a budget!” No Dear so and so, no Thank you, no sincerely and most importantly, no I love your work and it is exactly what we are looking for.
I received an email yesterday along those lines, with another similar to it, that said, I only want to communicate through email. My response, delete delete! I am not a desperate photographer or artist. I do it because I love it. I don’t have to make a living at it. I only have to create work I am proud of. I am free to choose whom I want to spend time with, whom I want to photograph. I can’t express how great it feels to be free. People don’t understand, I have to like my subjects in order to capture great pictures. Why? Because I am going to bring my perception of my subject to the image. Ansel Adams said, the image is a marriage of the subject and photographer. I don’t do email because I need to hear the tone of my client’s voice. Voice tone says everything. I can determine from the first conversation whether it is yes or no for me. If we like each other, then we meet and the deal is usually sealed. I am interviewing them too.
Once I did a wedding for a bridezilla. Once and final time. I knew it when I booked her, but I thought it would be OK. I was with her for 9 hours and that was doable, but I had to look at her face in the editing room for another 40 hours. Every time I looked at her I was in a bad mood. Never again.
For this reason, to stay true to my compass, I have taken on the job of managing our local chamber. Which allows me the creative freedom to work with whom I want, when I want? The condition of my job is the Board’s flexibility to allow me to photograph weddings, they were very generous with me about this. My issue is time. I must be discerning about how I spend it and with whom.
Dave called me a few months back and explained he was a photographer from Chico. Creative imagery is very important to him. That he has also photographed weddings and that he was looking at the regional talent and he found that my work impressed him most. We had a great first conversation and then a really nice meeting where I met Karen. I felt great about them after our meeting and we booked each other for their October wedding.
I realize with this attitude I won’t be shooting 6 weddings a month for a thousand each and I really don’t want to. What I am and will be doing is one or two a month for for 3k to 5k and working with people I want to spend time with and who also want to work with me. Maybe I sound like an ass, but I have worked very hard for a long time to find this sweet spot.
I am confident I can shoot anyone, but I can’t shoot for everyone. My clients know who they are and what’s more important is I know who they are and we like it like that. They are looking for special pictures and I am looking for special people.



























































































































































































































































































































































































































































































































































































































